Meet the Team


Matt Horbacki - Director

With over 25 years’ experience in the outdoor adverting industry, there’s not much I haven’t seen before. Having said that, every day in Outdoor is different, with the opportunity to learn new things, which is why I like working in it so much. I have a wealth of experience working in the rail sector, on both Network Rail and Train operated companies/assets, across various environments, with different stakeholders; from shopping centres to high streets; from TFL to local government. 

Kelly Horbacka - Accounts Coordinator

My name is Kelly and I am the Accounts Coordinator & Administrator at Outdoor Logistics UK. I have experience in accounts and admin, working in many different sectors. I enjoy working at OL as it’s a nice and professional working environment, working along side great colleagues.  Being part of OL allows me to keep learning as there is always different challenges to overcome, adapt and learn from.

Sam South - Projects Administrator

I have over 17 years’ experience working in customer-focused and administrative roles across various industries (including Education, Medical and Hospitality). I pride myself on delivering the best possible service and support, utilising my skills to foster the best relationships I can with the people I work with and for. I’ll apply myself to anything put my way and always strive for improvement and achieving the best results

Lewis Mason - Operations Manager

I have over 15 years’ experience in outdoor advertising working in the operations department. I have been with Outdoor Logistics for 10 years now and have helped them to deliver phases 1 – 3 of the NR 48/ 96 sheet static upgrade, plus the backlight phase. Rail is a particularly strong area for me; I’ve built many 48 sheets on station platforms as well as digital 6 sheets in and around the rail environment. I thrive when working on large scale projects throughout the UK, managing the operational aspects of the JCD/ Tesco large format removal project and 48 sheet digital upgrade allowed me to deliver these projects on time and budget, keeping all parties happy.

Let’s Work Together